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01 Industries · Retail & commerce

Platforms for retail and commerce brands. Built to turn a visit into a sale.

WAYF builds marketplace and commerce platforms for retail brands, work that runs from Kaffy's specialty coffee marketplace across web, iOS, and Android to DigitalGenius's site for its ecommerce AI agent platform, with a commerce engine behind the storefront when a brand needs one.


02 What we build

What this looks like in practice. The platform built around how your sector works.

One team, every platform

Web, iOS, and Android ship from a single team and design system, so a retail or commerce product looks and works the same everywhere a customer meets it.

Built for both sides of the platform

Buyer-facing apps ship alongside the operator tools behind them, the panels and dashboards a retail or commerce team runs to manage catalogue, inventory, or fulfilment day to day.

An open-source commerce engine you control

Catalogue, checkout, and inventory run on open-source infrastructure like Medusa.js, so the commerce layer stays inside systems you own.

Scope and launch date fixed up front

Architecture, price, and a delivery date are agreed in writing before code starts. A launch tied to a season or campaign holds to the date.



04 Other industries

We work across more than one. The same platform pattern, tuned to a different sector.

For retail & commerce teams

Book a 25-minute call. We'll look at your stack and your constraints, and come back with a scoped plan.